Sponsored content
Sponsored content displays in a prominent position on the magazine homepage and is included on the relevant magazine's weekly newsletter
Sponsored content:
- Creates reader engagement when written in a newsworthy format
- Designed to educate the reader and increase brand engagement
- Does not effect user experience
- Customers may provide images, video embed codes and links in the article back to your website.
Sponsored videos:
- Placed on a highprofile portal on themagazine homepage
- Placed on KHL’s YouTube channel
- 1-3 minute videos are ideal in capturing your audience
KHL will monitor your sponsored content and provide a full report on its performance.
Get started now!WHY SPONSORED CONTENT?
It works
Visitors look at native ads 53% more than banner ads and createan 18% increase in purchase intent.
It fights fatigue
As long as the content is relevant and interesting, nativeadvertising engages the audience.
Users are familiar with it
Visitors know that sponsored content is a form of advertising, but don’t seem to care.
PRICING & EXAMPLES
Website sponsored content rates:
Sponsored content/Video - $4,280
- Headline (maximum 40 characters inc. spaces)
- Body copy (maximum 250 characters inc. spaces)
- Click-through URL to article (KHL can host article if needed)
- Image size: High Res, 3:2 ratio JPEG*
Newsletter sponsored content rates:
Sponsored content 1 - $1,920
Highly prominent position to dominate newsletter with space to expand your message.
- Sold weekly
- Limited to 1 advertiser per week.
- Headline: Max 60 characters including spaces
- Standfirst: Max 400 characters including spaces
- Button Text: Max 20 characters including spaces
- Image: 570px width by 190px height high res image
- Article: Five images (Jpeg or PNG formats), text (up to 3000 characters including spaces) or please supply a link to an article hosted on your own website
Sponsored content 2 - $1,340
Build brand awareness, promote a new product/service or drive downloads of a white paper.
- Sold weekly
- Limited to 1 advertiser per week.
- Text: Max 308 characters including spaces
- Button Text: Max 20 characters including spaces
- Image size: High Res, 3:2 ratio JPEG*
- Article: Five images (Jpeg or PNG formats), text (up to 3000 characters including spaces) or please supply a link to an article hosted on your own website
CONEXPO Daily News sponsored content rates:
Sponsored content - $15,000
During the event, editors will report live news from the shows to be sent out in
three daily newsletters. Visitors regularly monitor these on their mobile devices
during the event to get the latest information and news. The newsletters also
provide a rich source of information for those not attending the shows.
Highly prominent position to dominate newsletter with space to expand your message.
- Limited to 1 advertiser
- 3X Campaigns pre-show
- 3X Campaigns during the event
- 1X Post-show review
