Remarketing is designed to make the advertising experience as friendly to the consumer as possible. People are constantly bombarded by advertisements for things they are not interested in. Remarketing tries to combat this, connecting customers to business as easily and painlessly as possible.
Amplify your message and engage with a targeted audience that is interested in your products and services. Remarketing is the process of (anonymously) following or tracking website visitors online after they have left a website where they are served advertisements via a cookie.
What it's good at:
- Gaining tens of thousands of brand impressions
- Targeting unreachable audiences
- Targeted ads that fit the preference and needs of each user
- Ideal for supporting lead generation campaigns to build awareness
Remarketing turns potential customers, into paying customers!
KEY BENEFITS OF USING KHL'S REMARKETING
Remind users about your specific products & services
Send out “personalized” deals
Can be used to inform users of various product or service
Geographic & Device
Target specific languages, cultures or products and services
The summary campaign statistics will be provided at regular intervals
Ads will only be served to a KHL website visitor
PRICING & SPECIFICATIONS
BASE COST: $7,500
ADDITIONAL IMPRESSIONS: $3,000
To ensure that you don’t use all your purchased impressions in a short period of time, it is possible to cap your daily/weekly impressions, for example, 10,000 per day.
KHL will work proactively with you before and during the campaign to ensure a successful ROI. As a part of this project management you will be provided with regular updates on the campaigns progression to enable mid-campaign changes to both creatives and audience.
The technical specifications will be dispatched upon confirmation of booking.
MISCONCEPTIONS & BRAND SAFETY
Brand safety is very important, ensuring your online ads avoid any placement or context that could potentially harm your brand or reputation.
The biggest misconception is that remarketing is a form of stalking. People are worried about remarketing being too intrusive. Customers think they will be tracked through every site and spammed accordingly.
Ad campaigns are constantly monitored by the KHL digital team