Magazine Advertising
Unique advertising positions for show guide issues or supporting product launches offer a great opportunity for some high impact, high visibility marketing.
Creative advertising positions:
Magazines give you the space to turn your advertisement into a visual story, not just a one-line product pitch.
Barn door
A split cover revealing your advert comprising of a full page and two half page verticals.
Belly band/Wrap around
Your belly band wrapped around the magazine with the option of linking to your double page spread of advertising inside the magazine.
Supplement
A supplement bound in the magazine consisting of four, eight, 12 or 16 pages.
Gatefold: Cover or inside position
Three pages of advertising opening out as a gatefold from either the front cover or back cover. Or, opening out as a four- or six-page gatefold inside the magazine.
Postcard
Attach a postcard to the front cover of the magazine for high visibility marketing that every subscriber will see and be engaged.
Bookmark or Tabbed ad
You can guarantee all subscribers see your advertisement with a bookmark added to your ad or highlighted with a tabbed insert.
NEW: Dominate the digital issue
Are you about to embark on some web or newsletter banners? Are you launching a remarketing campaign and looking for the best possible click rate?
70% of digital campaign performance is down to the creative, so it is vital to get it right.
Rates
30% surcharge for cover positions. Please note: 15% discount available for non-agency clients.
| Advert Type | USD | |
|---|---|---|
| Number of Insertions | 4 | 8 |
| Double Page Spread | $16,800 | $15,300 |
| Full Page | $9,350 | $8,500 |
| Half Page Island | $6,430 | $5,950 |
| Half Page | $5,730 | $5,300 |
| Third Page | $5,160 | $4,800 |
| Quarter Page | $3,530 | $3,300 |
| Outside front cover (digital only) | $5,300 | $4,730 |
Magazine Specifications
Bleed size
Please add 3mm (0.125in) bleed to all edges of full page and DPS ad sizes.
Colour
CMYK only – do not use RGB or spot colour
Bonus digital issue
All advertisements are included in the digital version of the magazine and are linked to the company website or direct to a specific URL. Please supply high resolution pdf files.
Rich media
Link additional video, audio or images to your digital advertisment, free of charge, when viewed via the Construction Europe App. Please talk to your local sales contact.
Double page spread
420mm x 297mm
(16.5in W x 11.75in H)
Full page
210mm x 297mm
(8.25in W x 11.75in H)
Half page island
117mm x 184mm
(4.625in W x 7.25in H)
Half page vertical
86mm x 268mm
(3.375in W x 10.5in H)
Half page horizontal
184mm x 124mm
(7.25in W x 4.875in H)
Third page vertical
57mm x 268mm
(2.25in W x 10.5in H)
Third page horizontal
184mm x 85mm
(7.25in W x 3.35in H)
Quarter page
86mm x 124mm
(3.375in W x 4.875in H)
